FRESH is more than a movie, it’s a gateway to action. Our aim is to help grow FRESH food, ideas, and become active participant in an exciting, vibrant, and fast-growing movement.
When I write we, I don’t mean our small team (officially two of us, with lots of amazing helps from our interns and volunteers) but I mean YOU. All of you. FRESH is a grassroots efforts for a grassroots movement. It’s been tremendously exciting to see the movie catch on and spread like wild fire, being used all over the country as a platform to raise awareness and connecting people to the solutions available in their community.
Within a month of our launch, we’ve received over 20,000 visitors and hundreds of screenings have already been organized. We want to reach 1 million folks. Not just because that would totally feel nice to our ego (mine especially!), but because, we believe that FRESH can truly help get us to a tipping point, when sustainable food will no longer be just a niche market.
Please help us reach 1 million people (to start with that is.) Organize a home screening or a community screening. Get in touch with us, let us know what we can do more and better. We’re open!
And join us on Facebook & Twitter.
Ana Joanes & The FRESH Team
-
Get the latest news on our movie & movement:
Join the Movement
-
-
USDA is dangerously close to approving Monsanto's GE alfalfa. Tell them NO today & pass it on.
Photo courtesy of OceanFlynn on Flickr on Flickr -
The current monopoly in our food system is threatening our food security, the livelihood of our small farmers, and our choices as consumers.
We need to break up these corporations' total control on our food. Let the Dept. of Justice know how important this is to you!
photo via DarwinBell on Flickr
FRESH Petitions
-
- "We all just watched FRESH...and we were mesmerized and empowered. Every American needs to see this. You will capture hearts with this. I can't wait to sit in an audience watching this. It is absolutely masterful. "
- Joel Salatin - "FRESH brings more of the solutions and ideas for positive change to the table while Food Inc. focuses on the overwhelming power of industrial ag, its problems and challenges, leaving the viewer very troubled."
- Mike Callicrate - "My organization will be showing FRESH in our community in the coming year in order to inspire others to think creatively about how we shift toward a healthier, more humane, locally-based food system."
- Joan Nelson - "If Food Inc. was your wake up call, Fresh, The Movie is your call to action. Fresh's strength is that it shows the incredible creativity of individuals who are devoting their lives to producing food differently."
- EcoSalon.com - "We all know about the problems with the American food system, but what about the
solutions? FRESH is a bracing, even exhilarating look at the whole range of efforts underway to renovate the way we grow food and feed ourselves."
- Michael Pollan - "FRESH is just that--an upbeat and wonderfully fresh look at our food system and how to make it work better for the health of humans and the planet. It’s a must see for everyone who eats." - Marion Nestle
- "FRESH is a rich and inspiring meal, offering not only a serious look at where we are and a useful primer on how we got there, but also repeated heart-lifting demonstrations that there are ways to produce food that are safer, kinder and more natural." - Joan Gussow
- "Where FRESH departs from FOOD, INC, The Omnivore's Dilemma, and most other food documentaries of late, is that FRESH is downright hopeful." - FairFoodFight.com
This is a Flickr badge showing public photos and videos from FRESH: a delicious documentary. Make your own badge here.
- "We all just watched FRESH...and we were mesmerized and empowered. Every American needs to see this. You will capture hearts with this. I can't wait to sit in an audience watching this. It is absolutely masterful. "
